Larry Brauner

We both know that consistency is important. We’ve heard it over and over since we were kids. But just how important is it?

Obviously if we take no action we go nowhere.

But what if we have a bias for action? How much do we benefit?

We benefit in two ways:

  1. Multiplication of Effort. Can you learn a foreign language or a difficult subject in 30 minutes? You can if it’s 30 minutes per day. That’s 15 hours per month or 180 hours per year. Over the course of the year you gradually master the language or the concepts that you’re studying.
  2. Compounding of Results. If you’re a social networker, here’s where you get a big payoff. Every person you meet knows other people. The bigger your network grows, the more people who you don’t know will reach out to you to connect. You apply the same constant effort, yet your results increase exponentially.

When I first joined the LinkedIn community, I spent time each day seeking out and adding new contacts. Today I have more than 2,000 direct contacts and a LinkedIn network of nearly eight million people. Do you think I still need to look for people to invite?

Perhaps I should, but I get a half a dozen requests per day sitting back and doing nothing. People are easily finding me through my existing contacts, because I took the time to build a large network.

No matter what you’re looking to accomplish, why not break it down into small daily actions as I suggest in Critical Success Factors?

Establish daily benchmarks for yourself. Meet one person per day. Walk a mile or two. Save a few dollars. Give something to charity. You get the idea.

Multiply your daily effort by the number of days in a month or in a year, and you’ll be astonished at your potential for achievement. Add compounding of results or compounding of interest, and your consistent effort will have a profound effect on your life, as well as the lives of the people who matter the most to you.

Get started now, and please remember, as Mike Litman says, You don’t have to get it right. You just have to get it going!”

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Larry Brauner

Who says you can only do online social networking using social networking sites?

For quite a few years Max Steingart has been showing people how to use Instant Messenger to develop new friendships and business contacts online.

Today we have social networking sites available to us, however the real-time aspect of Instant Messaging makes IM a great social networking tool.

I recommend that you visit Max’s site, join his mailing list, and download a copy of his e-book, Make the Internet Your Warm Market.

Some of the key topics Max covers in his book are:

  • “What is your Warm Market and how can the Internet replace it?”
  • Why you want to use Instant Messaging
  • The Member Directory
  • The required steps to making a new friend or gaining a new client
  • Searching for the right people
  • How to start a conversation
  • Internet etiquette and safety

Not only will you learn another way to network, the training you will receive can help you network more effectively using any social networking site.

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Larry Brauner

More Critical Success Factors

In my previous post, The Go-Giver, I discussed a new book, The Go-Giver: A Little Story About a Powerful Business Idea, which introduces The Five Laws of Stratospheric Success. These laws pertain primarily to the relationships essential to business and life success.

In another favorite post, 10 Simple Success Strategies, I suggested techniques for coping with day-to-day challenges.

In this post I want to present four laws of success that are psychological, spiritual and metaphysical in nature.

  1. The Law of Belief. Our motivation and how we act is determined by our underlying beliefs. If we don’t believe that something is possible, we won’t even try to make it happen. Please listen to a conference call I recorded on 8/22/07 that illustrates this concept.
  2. The Law of Expectation. This is briefly mentioned in the second chapter of The Go-Giver. Our subconscious minds manifest that which we focus on.
  3. The Law of Attraction. This is the essence of The Secret book and video. The universe manifests that which we focus on. This is the spiritual or metaphysical counterpart of the Law of Expectation.
  4. The Law of Appreciation. By recognizing the good in our lives, we show the universe that we’re ready to attract and receive more good. Appreciation accelerates the re-ordering of things and events in the universe, so that good comes to us easily and swiftly.

It’s The Law of Belief that determines how we think, what we focus on, how we act. It determines everything!

Belief is the missing ingredient without which all great ideas, books and courses change nothing. And that’s why all the fantastic personal development books have little or no effect on our lives. Our belief systems are strongly entrenched, and we are unable to assimilate and integrate what we learn.

There is hope, however, as I’ll explain soon in a future post. I promise.

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Larry BraunerNearly 100 years ago Wallace D. Wattles wrote a short book, The Science of Getting Rich. Wattles inspired Napoleon Hill and others to write about the power our thoughts have over the world around us, and about the beneficial consequences of having certain beliefs and acting in a certain way.

The Secret book and video recently repackaged this body of knowledge for mass consumption. Whether all the hoopla over The Secret will have been justified by a tangible positive shift in peoples’ lives remains to be seen. I’m not at all aware of any new paradigm shifts in the world at large since The Secret was distributed.

I don’t want to sound cynical, because I’m really not. And I love personal development books and courses. Nevertheless, I cannot help but notice that despite the course’s apparent lack of impact, its promotion was a huge marketing success.

The success of The Secret hasn’t stopped with the book and the video. Bob Proctor and his Science of Getting Rich program have seemingly managed to keep the momentum and monetization of that momentum going.

Is this the only way to spell $u¢¢e$$?

Meanwhile, two accomplished social networking experts and authors, Bob Burg and John David Mann, brought out their new book, The Go-Giver: A Little Story About a Powerful Business Idea, late this past year.

This short book teaches us how to achieve success by relating an inspiring parable about an ambitious young man named Joe and his encounter with The Old Man. We learn The Five Laws of Stratospheric Success as well as the importance of applying them as soon as we learn them. Each of the laws is exquisitely illustrated within the narrative.

The first law, The Law of Value, that “your true worth is determined by how much more you give in value than you take in payment,” is also exemplified by the authors’ present undertaking. They and their publisher have made this wonderfully written hard cover book available through Amazon.com at a very modest price.

It’s one of those books that I know I will re-read again and again in the months and years to come. Each time I will progress farther to integrate and internalize The Five Laws in my life.

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Larry Brauner

Qassia is a new social media site that can help you promote yourself and your websites.

You contribute tidbits of information or complete articles called intel and you rate other users’ intel. In exchange you receive direct exposure to your links, quality backlinks to your sites, and potential ad revenue from your intel pages.

Qassia is completely free. Visit the site, become a member and start exploring to find your niche.

As of this writing, I have contributed more than 15 intels, and my Online Social Networking blog is ranked #21 among their Top 50 Sites.

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Larry Brauner

I am happy to announce that my dear friend Janice Weinberg will contribute regular articles on changing careers and on mothers re-entering the job market to this blog beginning some time this month.

Janice is a successful consultant, lecturer, author and founder of Career Solutions. Her book, How to Win the Job You Really Want, was published in 1995. Her newer book, Debugging Your Information Technology™ Career, became available very recently.

Janice will discuss a number of fascinating and relevant topics that you will enjoy and find beneficial. If you have a specific issue you would like her to address, please post it here as a comment. Unfortunately I cannot guarantee that Janice will respond to each and every question, but I do promise to pass every one on to her.

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