May
17
Twitter Power System Review
Filed Under Announcements, Networking and Marketing Strategy, Social Media and Social Networking Sites, Twitter | 12 Comments
As a top Twitter business user, I was sent an advance copy of the Twitter Power System for my review. Here are my observations.
The Twitter Power System is a very comprehensive set of videos, e-books, resources and tools.
New users learn how to set up an account and all the basics they need to get going. Experienced users learn how to craft powerful tweets, how to create viral tweets — and everything in-between.
Twitter Power System Content
Thirteen videos in the Twitter Power System learning center provide a total of three hours and 32 minutes of instruction:
- Account Setup - for new and even experienced Twitter users
- Twitter Basics - a how-to guide with the essentials for newbies
- Account Automation - using SocialToo and Tweet Later, two automation tools I love, and some important caveats
- Targeting Your Followers - how to target and use techniques such as sampling and testing
- Managing Your Followers - using FriendOrFollow, My Tweeple and Twitter Karma to manage followers.
- Tracking Your Twitter Links - how to use Cligs to shorten and track your Twitter links
- “Crafting” Your Tweets - the four elements of a tweet and how they all work together
- Finding Information to Share - using Google Alerts and other tools to discover useful information you can share
- Post on Autopilot - create your own content automation tool using Google Alerts, Cligs and Twitter Feed
- How to Use Twhirl - a desktop client such as Twhirl can offer greater convenience and capabilities than accessing Twitter directly from the Twitter.com domain.
- How to Use TweetDeck - ditto for TweetDeck.
- The Bigger Picture - a Twitter review that ties everything together
- Retweet System - creating viral tweets that can be retweeted easily with only two mouse clicks
E-workbooks such as the Getting Started Quickly Guide, Harness The Power of Twitter and the Twitter Power Tools Guide contain a total of 205 pages that serve to complement and reinforce the video presentations.
They discuss many useful strategies and the third-party tools that facilitate the implementation of those strategies.
There’s also a 54-minute podcast, Twitter Unwrapped, to download and enjoy on your computer or iPod. This interview with James Rivers, the founder of the Twitter Power System provides an excellent audio overview of the system.
Twitter Power System Thumbs-Up
I myself have written Twitter articles and spent much time studying and compiling Twitter resources for my article, Tons of Great Twitter Resources. Knowing much about the Twitter content available online, I can enthusiastically recommend the Twitter Power System to you.
I’d like to see greater detail in the varying approaches to meeting different business needs. I’d also like to see case studies. Nevertheless, the Twitter Power System is the best training venue I’ve seen so far.
I’m very impressed by the content and the quality of the videos, and I’ve already picked up ideas from them that are helping me to refine and improve my Twitter methodology.
You can follow me @larrybrauner.
Don’t miss any future articles! Subscribe to my RSS feed or by e-mail. Let’s get acquainted too at my About and Connect pages.
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Mar
8
All Your Social Media Eggs in One Basket
Filed Under Announcements, Facebook, Networking and Marketing Strategy, Social Media and Social Networking Sites, Twitter | 12 Comments
I advised in The 80/20 Rule and Social Media not to spread yourself too thin trying to juggle too many social media sites at one time.
In this article I want to caution against another pitfall, falling in love with one social media site and putting all your eggs in one basket.
I’m not exactly sure why but I sense that many MySpace, Facebook and Twitter enthusiasts are married to their social networking favorite and reluctant to branch out.
Why NOT to Marry Your Social Media Site
Here are six ways you can benefit from a strategy that incorporates multiple social media sites:
- There’s a risk that your favorite site will decline in popularity, or that for a variety of reasons, some of your favorite people at that site may lose interest in logging in. If you connect at several sites or obtain personal contact information to network offline, your important relationships will be more secure.
- All social media sites allow you to share information and files, but each has its own unique structure and set of features. If you use several sites, these sites can complement each other’s functionality.
- No two social sites attract the identical people. Using several sites allows you to reach out to a greater number of people.
- Different sites attract different types of people. Using several sites allows you to reach out to a more diverse group of people and helps you to better target your social media.
- Using more forms of social media or more sites can favorably impact your web presence and your SEO efforts.
- The social networking masses tend over time to migrate from one site to another. If you’re lucky enough to have a head start on a site where they land, you might conceivably succeed at leveraging that head start to your advantage.
At the time I decided that a Twitter presence was valuable, I was happy not to be starting from scratch. So too with Facebook, when I started my new Facebook Page, I already had more than 500 Facebook friends.
To make it easy for you and I to connect, I set up a Connect page that includes all the social networking sites where I’m either very active or very established. Connecting on my favorite social sites will help us to communicate and will also help you to build your social media presence.
Important Heads Up Regarding Facebook
Facebook was in the forefront of online social networking news last week. Major changes were announced that make Facebook business pages more similar to Facebook personal profiles, and they make Facebook feeds more similar to Twitter timelines.
These changes are bound to further accelerate Facebook’s tremendous growth. Join me on the Facebook journey:
- Read Facing up to the competition for a brief overview that references a variety of social media news blogs covering the Facebook story.
- You can also download the Facebook Pages Product Guide directly from Facebook.
- Visit my Facebook Page and add yourself as a fan. I will be able to publish information to your Facebook news feed, and you will be able to help me spread the word.
- Join me on Let’s Follow Each Other, a social networking and training community to help build your presence and your relationships on Twitter and Facebook.
Linking More Easily to Facebook
A shortcoming of Facebook is its awkward linking structure. A Facebook link might perhaps appeal to a U.S. Library of Congress file clerk or to a CIA operative, but that’s about it.
You can create a simpler and more memorable link using the Facebook web address application. If you’re a Twitter user, SocialToo might be a suitable alternative. Either choice will help enormously.
Like this article? Please subscribe to my RSS feed or by e-mail. Let’s get acquainted too at my About and Connect pages.
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Dec
28
2009 Outside the Box
Filed Under Affiliate Marketing, Announcements, Best of 2008, Books, Home Based Business, Outside the Box, Personal Development and Success | 14 Comments
This is my final blog post for 2008. I have enjoyed our interaction this past year.
Thank you. I learned a lot.
I look forward to more give and take in 2009.
Thinking Outside the Box
In 10 Not Simple Success Strategies for 2009 I stated, “What worked in the past may no longer work in the present economy. You may have to make some tough personal or business choices going forward.”
To succeed in 2009 we need to be flexible and to think outside the box. According to Wikipedia, thinking outside the box is “to think differently, unconventionally, from a new perspective. This phrase often refers to novel, creative and smart thinking“.
I hope to help you think outside the box and navigate through some of the challenges and choices that lie ahead.
If you don’t yet subscribe to this blog, I ask you to subscribe now. Let’s stay “on the same page” as I continue to publish thought-provoking and hopefully outside-the-box articles on a broad range of topics.
Networking Outside the Box
If you are not yet a member of Critical Thinking Outside the Box, my no-spam online social network, please join now. This social networking site is a place where you and I can share ideas and network with each other.
Set up your profile there and add me as a friend. That way you can contact me whenever you wish.
By starting discussions and participating in existing discussions on the forum, you’ll brand yourself as a leader. If you’d like to become a featured leader on the site and have me promote you there, send me a message and we’ll discuss the details.
Marketing Outside the Box
Online social networking and social media marketing are still very much in their infancy. We’ll see plenty of growth and change in 2009 and beyond. To market outside the box you’ll need to keep abreast of online and social marketing changes, and you’ll need to keep learning new skills.
One excellent training and support program that I highly recommend to learn and implement new marketing ideas is Affiliate University.
Founder Bill Hibbler is a successful Internet marketer and an excellent instructor. Bill along with Dr. Joe Vitale is co-author of Meet and Gr
The Affiliate University training program has ten modules, and more will be added in the future.
Additionally, I’m starting a marketing clinic to complement the Affiliate University curriculum and help you through the rough spots as you put what you learn to use.
Achieving Outside the Box
Setting and following through on goals require ongoing support from peers. Mastermind groups provide that support and have long been known to increase focus and speed movement towards achieving objectives.
Affiliate University will start you on the path to forming a mastermind group. After teaching you the basic concepts and mechanics of mastermind groups, their forum will help you connect with prospective members for your group. I will help too.
If you believe that you can benefit from one-on-one mentoring, I offer special consulting rates for my “inner circle”. See the bio and endorsements on my about page for information about my qualifications.
As usual, feel free to comment on this blog post or ask questions… And let’s have a great year!
Like this article? Please subscribe to my RSS feed or by e-mail. Let’s get acquainted too at my About and Connect pages.
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Sep
3
My Private Classroom Opens to Public
Filed Under Announcements, Blogging, Home Based Business, News, Personal Development and Success, Social Media and Social Networking Sites | 22 Comments
I’m working on an in-depth business article, but I decided to take a breather to make an important announcement.
Free Social Media Marketing Training
Until now access to the leading edge Web 2.0 social media training at My Private Classroom for Marketers has been restricted to private membership. Today that has changed. My Private Classroom is now open to all absolutely free.
My Private Classroom is a regular Ning social networking site, and you can add me there as a friend just as you would at other social networking sites.You will learn online social networking strategy, video marketing, social bookmarking, personal development and much more.
A Word of Caution
Before you head over to My Private Classroom, I recommend that you carefully read The Darker Side of Funded Proposals.A word to the wise is sufficient.Don’t miss any posts. Subscribe to my RSS feed! You can also subscribe by e-mail.
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Apr
1
Narrowing Blog Focus
Filed Under Announcements, Communication, Networking and Marketing Strategy, Personal Development and Success, Search Engines, Social Media and Social Networking Sites | 2 Comments
After much consideration and discussion with my friend Janice Weinberg, I have decided to limit the scope of this blog to online social networking, social media, and personal development.
There are other places to promote her site and her book. Keeping a narrow focus will better serve my readers and help the search engines.
I appreciate your readership and support. I encourage your participation. Sincere comments will be rewarded with a follow-link back to your website.
Don’t miss any posts. Register, it’s easy, or subscribe to my RSS feed!
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Feb
3
Career Change: Welcome Janice Weinberg
Filed Under Announcements, Books, Career Choices | Leave a Comment
I am happy to announce that my dear friend Janice Weinberg will contribute regular articles on changing careers and on mothers re-entering the job market to this blog beginning some time this month.
Janice is a successful consultant, lecturer, author and founder of Career Solutions. Her book, How to Win the Job You Really Want, was published in 1995. Her newer book, Debugging Your Information Technology™ Career, became available very recently.
Janice will discuss a number of fascinating and relevant topics that you will enjoy and find beneficial. If you have a specific issue you would like her to address, please post it here as a comment. Unfortunately I cannot guarantee that Janice will respond to each and every question, but I do promise to pass every one on to her.
Don’t miss any posts. Register, it’s easy, or subscribe to my RSS feed!
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Jan
6
Mobile Friendly
Filed Under Acknowledgment, Announcements | Leave a Comment
This is a quick news flash!
My social networking blog can now be accessed from your mobile phone in a mobile friendly format, thanks to help from my friend and colleague I.C. Jackson.
Don’t miss any posts. Register, it’s easy, or subscribe to my RSS feed!
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