A Facebook friend inquired about my top website traffic sources for 2010. I looked, and my sources for website traffic haven’t really changed much since I published My Top 10+ Blog and Website Traffic Sources in January.

My list of traffic sources is a good start for most web marketing endeavors, but it’s only that — a good start.

Hitting the Right Mix of Website Traffic Sources

Get More Web Site TrafficEach marketing initiative is different and needs its own mix of resources. Exploration is necessary to determine an appropriate mix of traffic sources for each project.

For example, StumbleUpon sent this blog 281 visitors in the past 30 days, but in the past 17 days alone, it sent the new Gevril Group web domain I’m building 991 visitors!

So far it appears that StumbleUpon may be more responsive to my luxury watches and watch brands content than it has been to my social media and web marketing content, an observation I would not have gleaned had I written off StumbleUpon based on past disappointing results.

Lists of traffic sources are easy enough to find, so too few traffic sources can’t be the cause for not hitting the right mix of traffic sources. A lack of proper experimentation, adequate traffic diversification and perseverance is a more likely cause for disappointing website traffic.

Too Little for Too Short a Time

Most new marketers do too little for too short a time to hit their mix of website traffic sources, especially with regard to SEO, a major website traffic source that requires substantial time to grow.

Check out my increase website traffic articles for many more tips and, by the way, in case you’re new, this is a good time for you to subscribe and leave a comment. ;-)

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5 Responses to “How to Hit the Right Mix of Website Traffic Sources”

  1. John on December 20th, 2010 11:20 am

    Larry - I think I am going to start using StumbleUpon a lot more often after reading this. 991 visitors to the Gevril Group website in just 17 days, now that’s impressive.

    I agree, most new marketers only focus on one type of traffic source and fail to diversify their traffic sources. And I like your idea of proper experimentation in order to achieve a good mixture of traffic.

    Never get complacent and focus on one traffic source. Instead experiment with different traffic sources and you’ll be surprised when you discover where you get most of your traffic from.

  2. Larry Brauner on December 20th, 2010 11:44 am

    John,

    I launched the Gevril Group site on the 3rd and as of this moment, it received 1,082 visits from StumbleUpon. The bounce rate is high, but not 100%. :-)

    I’m more excited that Google has already sent 42 search visitors, and that the bounce rate is low.

    Facebook sent 48 visitors, also with a low bounce rate.

    All in all, the site has received about 1,300 visits.

    I agree entirely with your assessment.

  3. Andy Nathan on December 20th, 2010 9:09 pm

    I am also impressed with your Stumbleupon traffic. I have been working to diversify my traffic, which is now a mix of networking contacts, Twitter, Facebook, and SEO. Anything particular that you are doing right now to increase your Stumbleupon traffic?

  4. Larry Brauner on December 20th, 2010 10:17 pm

    The only things I can think of, Andy, are that I’m careful about reviewing and tagging my discoveries, and that I never submit the same domain twice consecutively.

    It may, however, help in general that I’ve been active for a while and have nearly 500 reviewed and tagged discoveries.

    Nevertheless, as I indicated above, not everything I submit is a hit. I find that with Business Exchange, as well.

  5. Why Bad Things Happen to Good Content | Online Social Networking on February 20th, 2011 9:12 pm

    […] How to Hit the Right Mix of Traffic Sources […]

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