May
9
Blogging and Search Engine Marketing
Filed Under Favorite Posts, Networking and Marketing Strategy, Search Engines, Social Media and Social Networking Sites, blogging
My First Effort
I launched my Online Social Networking blog on November 6, 2007 with my first post, Here We Are.
I was a blogging and search engine optimization newbie.
You might remember my earlier post, “You don’t have to get it right. You just have to get it going!” I made a plan and got started.
My strategy was to attract readers at social networking sites such as MySpace and Yuwie, and at the same time build a strong presence in the search engines.
I chose to write about social networking because of the large amount of experience I had with online social networking and social networking sites, and I selected the name of this blog and its principal keywords accordingly.
My blog took form over a period of several months with a few false starts and reversals. I kept writing week after week and networking and strategizing while waiting for my search engine marketing to kick in.
I joined MyBloglog and Entrecard to connect with other bloggers and entice them to visit my site. At Entrecard I made new friends.
One, a gentleman named Marcus Hochstadt, has helped me enormously. Not only has Marcus given me lots of encouragement, but through a contest he organized and ran on his Internet Business Guide blog, he also helped me gain more than fifty good inbound links to my blog. This helped my Google Page Rank.
Moving Up in Google
Page rank is Google’s measure of a site’s authority. It’s a major factor in Google’s determination of a site’s position in search results.
Having your site shown by Google and other search engines on page one of the results when people search for your targeted keywords is highly desirable and is the primary goal of search engine optimization.
As my credibility increased, and my page rank went from zero to one and from one to two I moved up in the search engine results and saw large increments in the number of visitors Google was sending my way each day.
I started tracking my blog’s traffic late January using Google Analytics. At that time Google was already providing me with a couple of visitors per day. The following chart shows how my results improved over time. Click on the chart to view a larger much larger version.
On a good day now I receive about 30 visitors. This will continue to grow over time, and I’ll keep you posted.
You Can Do It Too
I’m teaching a free course on blogging, search engine optimization and social media marketing. You’ll learn all the techniques I’ve discovered and how you can apply them yourself.
A wide range of social media marketing training courses is available at My Private Classroom for Marketers.
Subscribe to my newsletter at my free social media training site.
If you’re interesed in harnessing the synergy of blogging, social networking sites and search engine optimization, visit my Blog Marketing and SEO Training.
Don’t miss any posts. Register, it’s easy, or subscribe to my RSS feed!
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Tags: blogging, Entrecard, keywords, My Private Classroom, myspace, online social networking, page rank, Resources for SEO, search engine marketing, social media marketing training, yuwie
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5 Responses to “Blogging and Search Engine Marketing”
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Congratulations on meeting this blogging milestone
I hope that your readers take advantage of your generous offer for the free blogging course - I owe my blogging success to the very advice you are making available to the public!
Thanks for this great resource.
Thank you so much Ivo.
I’m working now to optimize my other two sites, my free social media training site and my Lifestyles Intra® Juice site.
The former already has a Google PageRank of 2. It’s where I have more than a dozen archived tele-seminars.
Thats wonderful, I started around the same time you did with my personal blog - soul-to-soul.com, and have been blogging for work for just shy of a year. It’s quite addicting watching those statistics grow.
I made a terrible mistake at the beginning and signed up for a free blog for my work site, and it grew to a pr4 in about 4 months, it was awesome to see all the reactions, etc.
Best to you - love the success story!
For most people, optimizing their site for keywords is a painstaking process and too technical to deal with. It can take months to figure it all out.
If everyone is competing over the same keywords, only a few people will get listed.
Larry, would you develop a service that can put us on the fast-track to making our site stand out and get ranked higher in the search engines under a unique set of personally selected keywords?
Regards,
Jonathan Haryanto
Hi Larry,
We seriously look to your service that help put us on the fast-track to making our site stand out and get ranked higher in the search engines under a unique set of personally selected keywords.
Regards,
Jonathan Haryanto