Social Networking Sites: Your Web Presence

Filed Under Blogging, Networking and Marketing Strategy, Social Media and Social Networking Sites

Larry Brauner

Google™ Larry Brauner and you’ll find several pages of entries that pertain to me. A dozen entries or so link to profile pages in various social networking sites. Several of them link to pages in this blog.

In a recent post I listed ”web presence” as one of the Top Reasons Why I Blog. Blogging is a marvelous way to build a web presence.

What about online social networking?

We think of social networking sites as places to meet, network and communicate with people. This is true.

But consider this: Online social networking sites are hosts to personal profiles. These profiles showcase you to fellow networkers, and at the same time they build your Internet presence, Web 2.0 social media style.

You are able to join a practically unlimited number of social networking sites and post your profile. Many of them will let you link to your blog or other favorite website. Post a profile that “brands” you. Do not post blatant advertisements.

I close with a note of caution: Don’t try networking actively on more than one or two social networking sites. You’ll spread yourself too thin and fail to develop the credibility and key relationships you’re looking for.

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Tags: Blogging, Google Me, Larry Brauner, Marketing, online social networking, social networking sites, Web 2.0, web presence

Comments

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3 Responses to “Social Networking Sites: Your Web Presence”

kRiZ cPEc on March 23rd, 2008 2:45 am

Good tips indeed, most of my accounts have been abandoned by now - no time to maintain all of them.
Just to let you know, your blog is in my google reader list now.
guardian angel on March 26th, 2008 7:49 pm

You’ve got good points there, especially the last part. Joining multiple social networking sites is not a healthy activity. It is like allowing yourself to attend parties simultaneously — and you cannot make it.

I remember my previous post with the same advise. However, yours is better.

Thanks!
Larry Brauner on March 26th, 2008 8:56 pm

@guardian angel I want to clarify the last point. It’s good for your web presence to join a lot of sites, but it’s not good to try and network on all of them.